If your products need to be shipped to your customers, you
need to keep it in mind that customers have high expectations with the process
which involves shipping of their orders. So, it is worth knowing what customer
demands are and whether you are meeting those demands.

In this article, we have compiled a list of expectations
which the customers associate with the process of shipping of their orders.
Fast delivery
Yes, your customers have the right to expect the shipping
process to be as faster as possible. And so, you have to make sure that your
products are delivered within the time which is mentioned on your website. When
you mention the time, you set expectations. Make sure that your products are
delivered even sooner than that set limit.
Easy product tracking
There is surely the tracking system in place for the
shipments that are on their way. The biggest challenge with such systems is
their usability, which is difficult specifically for the users. Therefore, you
can consider automating the product tracking system if it is a manual process. The
main purpose of automating this system is to update product tracking information
on a frequent basis. This process can also involve emailing or texting the customers
or creating landing pages where customers can view information about the
product status.

Multiple shipping options
Customers are the busy people. This is what you have to keep
in mind. When they have the expensive parcels to collect, they want more control
over the arrival time and day.
In this scenario, the best thing you can do is to offer
multiple shipping options. This way, the customers will be able to pick the
option which suits them according to their requirements.
Free return policy
Returns are a part of every business. No matter how good
quality the product is and how well you have packed the product, there are
certain scenarios in which the product gets damaged and, so, the return becomes
inevitable. Here, you can consider making the return easy. And if possible, you
can offer free return. Research shows that customers are willing to pay extra
when they know that they have the option of returning the product for free.
Free shipping
Free shipping is a very pleasant term for the customers. But
it doesn’t mean that you can make it free for every product. Nevertheless, you
can offer free shipping on certain pricy products. There are certain other ways
you can offer free shipping without losing money.
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